Issue link: http://www.insightdigital.biz/i/140775
Ahead of the cutting-edge C O U R T E S Y o f W e b outs R ecently, Affinity Health Care and WebOuts, LLC, a company that specializes in website innovation, teamed up to educate the public about the future of robotic surgery. The two companies created a 360-degree video that provides an interactive look inside an Affinity operating room fitted with a robotic surgical device. "Our specialists are committed to offering the least invasive surgical options available," says Heather Schimmers, director of surgical services at Mercy Medical Center (right) in the video. "Using advanced technologies like the robot, we're making surgery so much easier on your body." The robot is controlled by surgeons and used to avoid mistakes that human hands might afford a patient while under the knife, such as collateral trauma, which could result in a longer recovery time. "Affinity told us how important it was to them that patients learn that robotic surgery isn't just about the advanced robot technology," says Michael Hagen, president of WebOuts. "It's also about the knowledge, expertise, care and concern that their surgeons, nurses, and the entire staff has for each patient they serve." The video is available at www. affinityhealth.org. —Sean Lyons Introducing Prevea360 Better benefits. Lower premiums. Real business solutions. Prevea360 is a better kind of health plan. It's a true collaboration of trusted health care and insurance experts that drives unnecessary costs out of the entire health care process. And because Prevea360 was developed by and for the people of Northeast Wisconsin and the Lakeshore, resources are reinvested locally to continue improving health care right here at home. To see how much you could save call 1-877-230-7615 or visit prevea360.com. Underwritten by Dean Health Plan, Inc. w w w. i n s i g h t o n b u s i n e s s . c o m J u l y 2 013 • Insight | 31