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ECONOMIC DEVELOPMENT "We are the beginning of the next cycle upturn. The regions that work together to develop a cohesive growth plan are going to be the winners during the next cycle." – Tim Reis, EDCMC board member understanding their supply chains, cultivating new customers, looking for new suppliers and learning about new opportunities. "Mapping out supply chains s resources and suppliers in the various sectors that will then be used in a supply chain analysis. "This is all about initiating a may point out different choices to businesses," she says. "For example, a business may use a supplier in the other part of the state, but not know there' an option that's close by. That not only cuts down on the business' cost, but also provides more opportunities for another local business." Industry leaders will guide the cluster teams to identify and map local had to choose which areas to focus on. Manufacturing, she says, was a natural choice with more than a quarter of the county's population employed in the manufacturing sector. Tourism was also a natural with the region's As part of the process, the EDCMC " Loden says. The Face of a Keller Customer Our Valued Customer. Without them we would be nothing. This is the face of our company we treasure most. The big smile on the face of someone we just helped to expand their business, remodel their office or build them a business where they can be more productive, effective and happy. CEO of Capital Credit Union, who has chosen Keller for 12 building projects across Northeast Wisconsin. People like Al Zierler, Al has a face we love, not only because it has a big smile, but because time and time again he trusts the design/ build experts at Keller to put that smile on his face. We are Employee-Owned, Design/Build Experts. But don't just take us at face value, call today and experience for yourself the difference that is Keller, Inc. A CLOSER LOOK Measuring Success T forward-looking approach to economic development that increases economic activity and innovation in the Lakeshore region, he Lakeshore Industry Cluster Initiative has several goals it hopes to achieve: » Identify new market and vendor connections: Create 10 new partnership arrangements and/or vendor supplier relationships. » Identify and capitalize on new development opportunities: Each cluster develops an action plan with measureable outcome goals. » Increase revenue streams: Increase participating businesses revenues by an average of 5 to10 percent. » Facilitate pro-active retention and industry growth strategy: Create or retain 500 jobs. For more information about the Economic Development Corporation of Manitowoc County or the Lakeshore Cluster Initiative, please visit www. edcmc.org. abundant lakeshore and a strong tourism sector already in place. "Agriculture was another good fit since we have so many farmers in the area, but we also have a lot of cheese Construction Excellence Since 1960 1.800.236.2534 l www.kellerbuilds.com Offices in the Fox Cities, Madison, Milwaukee & Wausau 38 | INSIGHT • August 2012 A FACE of Keller www. insightonbusiness.com Al Zierler, CEO Capital Credit Union