Insight on Business

May 2015

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TOP ROW: Rob Zerjav, president and general manager; Chris Mehring, director of community relations/radio announcer • BOTTOM ROW: Whiffer; Hillary Basten, manager of banquets & events; Hilary Bauer, director of marketing; Fang T. Rattler; Dayna Baitinger, director of community relations b y S h a n e V a n B o x t e l , I m a g e S t u d i o s bases for a winning strategy R ob Zerjav can't really define the off-season anymore. It's a cool spring day, but the Wisconsin Timber Rattlers offices at Neuroscience Group Field at Fox Cities Stadium buzz with activity like a beehive on a summer aernoon. "Once you get to the season, everything is finally happening and it just goes," says Zerjav, who has been with the T-Rats since starting as an unpaid intern in 1997. "We are very passionate about what we do." If the bobbleheads that populate his office could move of their own accord, there would be a whole lot of nodding going on. ere always seems to be a list of tasks to tackle. »»»» M a y 2 0 15 • I NSIGH T | 23

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