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w w w . i n s i g h t o n b u s i n e s s . c o m D e c e m b e r 2 0 15 • I NSIGH T | 51 "Most of the companies are working on getting their certification, and part of our mission is to support other local businesses." e goal of Au Naturale is to source ingredients located in the Midwest and in the U.S. If some ingredients are not available here, she and her team travel to the countries where they are sourced. "I travel all of the time, but it is necessary to understand where we are getting the ingredients so we can educate our customers about the farm that certain ingredients come from," says Zach Wilcock, head of operations and CFO for Au Naturale. "ere are times we actually stand in the field where our ingredient is being collected." When it comes to wearing the products, clients of Au Naturale say the makeup feels different than that of a larger brand. "I started using the product because I have sensitive skin, and I immediately fell in love with it," says Small business is the backbone to our community. Experienced Team of Commercial Banking Professionals Chris Allen • Gary Brum • Chris Cumicek • Rick Ripley Appleton Area 920.993.9000 • Green Bay & Lakeshore Area 920.490.2900 www.foxcu.org • Commercial Loans • Lines of Credit • Commercial Real Estate • Rental Properties • Credit Cards • Cash Management/ Depository Services Make Business Happen: We've got your back! fccu.small.biz.9.9.15c_fccu.small.biz.9.9.15c 9/10/15 3:16 PM Page 1 Mary Mai, who lives in D.C. and travels to Green Bay frequently for business. "e best thing about the product is I get the same benefits like color and consistency as I would with a larger brand. e main difference is, my skin feels clean, and it does not react." Green Bay is home Tucked away in a 100-year-old building on Green Bay's Main Street, Au Naturale employees work around the clock making and shipping cosmetic products worldwide. Downtown Green Bay officials say Au Naturale not only helps the local economy, but also other entrepreneurs. "Ashley is a dynamic business leader and she brings a strong energy to her team, and also to the area business community," says Jeff Mirkes, executive director for Downtown Green Bay. "It is a company that has a national presence, so we are very fortunate that she chose Green Bay as the location for their headquarters. It is a dynamic company with a real outgoing and professional workforce." e countries that order the most products are Canada and Australia. Prange says they also ship regularly to Hong Kong, Armenia and Kazakhstan. Here in the U.S., California is the number one state they sell to, followed by New York. "e opportunities this region has to offer are truly amazing," Prange says. "I couldn't think of any other city to operate the business in." For Wilcock, it goes beyond community support. "From the quality of people, to the state government, and to the farms nearby, this is exactly where we need to be," Wilcock says. "e vast majority of the value in the products we sell is created in America, and we are proud to wear that label." O N T H E W E B » www.aunaturalecosmetics.com