"Historically, we had seen OEMs (original equipment
manufacturers) be very focused in terms of what
requirements they wanted their product to meet. What
we're seeing today is a much greater shift towards
user needs. We're recognizing that upfront, during
conceptualization, we've got to go out and meet the enduser. That's going to create a product that's going to be
much more successful in the marketplace."
"Information modeling
and working in the virtual
construction environment has
become a big part of our business.
All of our projects have some
degree of sustainability. Being
able to understand our customers'
needs, and being able to translate
those into design solutions for a
building, are also important."
"I don't care if you're 23 or
53, I don't care if you're from
India or Indianapolis – in
everyone's heart, they want
to be part of something
bigger. Part of the challenge
is just reviewing what it is we
do – why we do it, and how
big that impact can be – to
have a sense that there's a
greater purpose or greater
calling for the sometimes
mundane (and not-somundane) work we do."
—Greg Douglas,
vice-president of Design Build Services
with Miron Construction
—Bruce Albrecht,
vice president of global innovation
and engineering at ITW / Miller Electric
—Oliver Mihm, vice president of engineering at Plexus
ONLINE
Click here in the digital version of
Insight on Manufacturing to hear the
complete podcast of this InForum
w w w.in s i g h t o n m f g . c o m March 2013
•
/ insight on manufacturing
| 19
