Insight Publications

I N S I G H T P U B L I C AT I O N S | P. O . B O X 9 4 4 | A P P L E T O N , W I 5 4 9 12 | ( 9 2 0 ) 8 8 2 - 0 4 9 1 | I N S I G H T O N B U S I N E S S . C O M | 3 In print, online and in person, Insight magazine gives you information that helps you connect with the people and resources you need to make the most of your business in Northeast Wisconsin. Every month, Insight magazine profiles companies making a difference in the region or in their industry — or deploying strategies that will provoke you to think differently about your own business. Occasionally our cover stories offer a look at hot trends that impact the entire region. Our award-winning covers and cover story design will grab your attention; our storytelling will keep you reading to the end. Every issue gives you news from each part of the 18-county region of the New North, plus industry trends, previews of upcoming events, profiles of movers and shakers, a who's-who of people and companies in the news and more. Why Insight? No other media in Northeast Wisconsin reaches such a critical mass of business and community leaders — those who make the decisions that shape our economy, our industries and our communities. Insight lands on the CEO's desk and is typically passed on to several others in each company, who spend quality time reading each issue (see page 4 for demographics). We stand by our circulation numbers, which are independently audited. A U D I T E D D I R E C T M A I L D I S T R I B U T I O N Insight is the only business publication in the region to have an audited, direct-mail circulation list. Insight is mailed directly to businesses throughout the entire 18-county area of the New North, free to qualified subscribers. Insight's distribution list of almost 13,000 consists of CEOs, business owners, top managers responsible for purchasing decisions at their companies and professionals in higher education, economic development, health care, insurance, construction, finance and other related industries. FLORENCE MARINET TE OCONTO MENOMINEE SHAWANO WAUPACA OUTAGAMIE WAUSHARA WINNEBAGO CALUMET FOND DU LAC GREEN LAKE MARQUET TE MANITOWOC SHEBOYGAN BROWN KEWAUNEE DOOR INSIGHT ON BUSINESS

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