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D e c e m b e r 2 0 1 6 w w w . i n s i g h t o n b u s i n e s s . c o m
P H O T O G R A P H C O U R T E S Y P R E S T O P R O D U C T S MADE IN THE NEW NORTH
Safe
keeping
SINGLE-USE DISHWASHER AND LAUNDRY DETERGENT
packets deliver undeniable convenience. Unfortunately, the ease they offer also
carries some risk.
e American Academy of Pediatrics recently reported that between 2013 and 2014,
more than 62,000 children had ingested laundry and dishwasher detergent packets. e
exposure, in the most extreme cases, resulted in hospitalizations and even two deaths.
Surveying the problem, Appleton-based Presto Products Co., devised a solution that
helps brands take steps to keep kids safe. Presto's Child-Guard technology provides an
extra layer of protection.
Child-Guard has established a presence in the laundry aisle on popular products
like Tide, Gain, Arm & Hammer, OxiClean and Hex branded products.
When the packaging is closed properly, it's easy for adults to open but
extremely difficult for young children. e company recently launched a website,
child-guard.com, that teaches consumers how to use the product and provides
household safety resources.
"e response to Child-Guard has been strong, and the future looks bright,"
says Brad Hansen, president of Presto Products Specialty Division. "Child-Guard
takes us into a new era of performance criteria for flexible packaging. It has
opened the door for many possibilities for manufacturers of regulated and non-
regulated products."
— Jessica iel
