I
t's all about the "butt wiggle."
For Gaetan Philippon, it's one of the
best indicators he knows to judge the
success of the latest product rolled out
by Bay Tek Games, the Pulaski-based
game manufacturer he leads.
While not necessarily an official metric
— aer all, how would you actually measure
it? — the "butt wiggle," or lack of it, is oen
a great tell if one of the coin-operated games
Bay Tek has created is succeeding.
"You have to remember that our primary
audience is a child 9 or 10 years old," says
Philippon, CEO at Bay Tek Games since
2013. "When they are excited by one of our
games, they keep playing and they start
wiggling from side-to-side. It's one of the
things we look for when we go into an FEC."
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