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w w w . i n s i g h t o n b u s i n e s s . c o m A p r i l 2 0 15 • I NSIGH T | 27 2.66581±0.00037 2.1378±0.0019 0.9055±0.0019 2.4922±0.0039 2.4520±0.0039 2.2701±0.0039 0.6890±0.0039 2.74455±0.00037 BREAK EDGE 0.011 MAX. 63 63 63 0.00078 B 0.00039 0.00039 0.00078 A 0.0039 B 0.00078 0.00078 A 0.0039 B 0.0039 B B A R0.0158±0.0058 0.0039 B D C B A 1 3 4 3 2 4 ONLINE: CLICK to hear Winsert CEO Trisha Lemery discuss how the company overcame challenges to grow globally. their personalities. Her community giving and charitable work oen focus on improving the lives of young people. It's an unfortunate statistic that Marinette has one of the highest rates of heroin use in Wisconsin. e community has taken important steps such as adding a drug rehabilitation court, and the issue has been spotlighted by state Rep. John Nygren, whose daughter Cassie was affected by heroin addiction. It's a terrifying problem that Lemery and her husband know too intimately. eir oldest daughter also suffered through a heroin addiction several years ago. She has since recovered and is living out of state, getting a fresh start with a new career. "I know it's a nasty topic that people want to brush underneath the rug, but you can't," Lemery says. "You've got to address it head on and recognize that there's a problem." Lemery has worked to do exactly that. Winsert helped bring former NBA player Chris Herren, a recovering drug addict, to speak at area schools. e company also offered a five-year sponsorship of the Arts & Cras room at the DAR Boys and Girls Club in Menominee-Marinette. at commitment has allowed the club to hire an arts teacher and expand its programs, says Rich Crevier, director of the club. "It's by far the busiest room that we have," he says. "It gets to be more than just arts and cras — (Winsert has) really helped us save the lives of some of these children," Crevier says. "(Kids) come here because they feel welcome. I think that alone is helping us keep a lot of kids off the street." Winsert is involved in helping other organizations such as Rainbow House, as well as charity drives through area churches and the fire department where Todd Lemery works. "at's what my parents instilled in us is that whole paying- it-forward and giving-it-back idea," Lemery says. "And my parents are probably the most generous people I've ever met." Paul Dickinson, who calls himself a pro-athlete wannabe, is helping to raise funds for Type 1 diabetes care in emerging nations this summer by riding in the Haute Route, a "grotesque" bike race through the mountains of Europe. (To compare, he calls the 300-mile SAGBRAW "laid back.") Lemery says Dickinson also works closely with the Boys and Girls Club on a number of charitable efforts. She says she's grateful that she and her family can give back. "If you can save one child and allow them to become a successful adult, we have achieved our mission, in my opinion," Lemery says. "You can't expect to save everyone — it's unreasonable. But if you can help as many as you can and if they're receptive to that help, that's a beautiful combination. So we'll continue doing that." For some customers, the company has constructed machines for the sole purpose of trying to destroy the alloys it creates to test them for strength. Winsert also has invested hundreds of thousands of dollars in machinery designed just to make one particular part for one particular client. Steve Cheney, purchasing manager for Clion Springs, N.Y.-based GW Lisk Company, a maker of solenoids and valves for the aerospace and diesel engine markets, first approached Winsert in 2003 to help solve a design problem for a new product. at project ended up getting shelved, but Cheney remembered Winsert when Lemery cold-called GW Lisk in the middle of the recession. e company has been working with Winsert since. "ey spend a lot of time and effort on R&D to develop proprietary materials that answer design problems, so they're able to develop materials solutions that will meet the demands of our application requirement," Cheney says. "Which, generally speaking, revolves around high temperatures." Lemery once demonstrated her commitment to GW Lisk by giving it parts at no cost to make up for a problem that caused a delay. "I've never forgotten that," Cheney says. "I think she has built a good team of people — they're responsive. ey have the right attitude, and I think it's a reflection of her leadership that they really do seem to have a customer-first attitude," Cheney says. Bedrock: Family and community focus E ven though Lemery is laser-focused on keeping her company successful, she's equally passionate about building a stronger community, and her family is the catalyst for that passion. Lemery is a highly energetic, self-described Diet Coke addict who stays up late looking at Pinterest. She's absorbed her daughters' affinity for the band One Direction. Lemery and her husband, Todd, who is a firefighter, have a blended family of four children, and she loves to talk about each of them and On the web www.winsert.com www.theherrenproject.org