F a l l 2 0 14
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forwardHR
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3
12
Interview
with a CEO
Steve Little, president
and CEO, Agnesian
HealthCare
PUBLISHED BY
CO-PUBLISHERS
Margaret LeBrun
Brian Rasmussen
ACCOUNT EXECUTIVES
Paul Barker
Wendy Gilbert
GR APHIC DESIGNER
Kristi Roekle
All rights reserved. The contents of this publication may not be
reproduced by any means, in whole or in part, without the prior
written consent of the association.
400 N. Richmond St. , Suite B
Appleton, Wisconsin 54911
(920) 882-0491 | Fax: (920) 227-4158
insightpublicationsllc.com
Margie Harvey, SPHR
WI SHRM State Council Director
MHar vey@silverstarbrands.com
Trishya Brown, PHR
WI SHRM State Council Secretar y Elect
& for wardHR Editor
Trishya.Brown@molinahealthcare.com
Nancy Conway, SPHR
Field Ser vices Director –
Nor th Central Region
nancy.conway@shrm.org
Kristine Hofmann
SHRM Regional Administrator,
Nor th Central & Southwest Central
kristine.hofmann@shrm.org
CONTENTS
10 Marketing
Employer Brand Impact
e next frontier of strategic HR involves the
war for talent
8 Wisconsin Workforce
Game Plan
15 Recruitment
Partner for Talent
17 Compliance
Corporate Conundrums
20 Legislative
Disability Definition Expands
22 Management
Peer vs. Managerial Accountability
5 Director's Message
Margie Harvey, human resources vice president,
Silver Star Brands
6 HR STRATEGY
Battling Corporate Change Monsters
30 Ad Index
30 Buyer's Guide
24
2014 Wisconsin
SHRM Conference
Sneak peek at the 2014 speakers, highlights,
special events and more
