Insight on Business

July 2014

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w w w . i n s i g h t o n b u s i n e s s . c o m J u l y 2 0 14 • I nsIgh t | 29 i n s i g h t o n HealtH Care B y M a r y B e t h M a t z e k T o Dr. John Raymond, the statistics in a 2011 Wisconsin hospital Association study painted a bleak portrait of health care in Wisconsin. e study projected a shortfall of more than 2,000 physicians – or about 20 percent of the current physician workforce – by 2030, with the shortage most acute in rural areas. Primary care physicians will be most in demand, with general surgeons and psychiatrists also in short supply. "We (the medical colleges) were challenged to train more students, but our school is already large and I thought, 'If we do an off-site campus in northern Wisconsin, it would help solve the issue,'" says Raymond, the president and CEO of the Medical College of Wisconsin in Milwaukee. "studies have shown that doctors oen put down roots in areas where they study and do their residencies." With that in mind, the Medical College will open a campus in green Bay in 2015 and in central Wisconsin in 2016. In green Bay, the Medical College will use classroom and administrative space at st. norbert and Bellin colleges. e community effort, taking advantage of the great education facilities in the green Bay area as well as the medical staff at area hospitals and clinics," Raymond says. Research shows that 70 percent of medical students who complete both their medical education and medical residency in the same region decide to stay there to practice medicine, he says. e green Bay and Central Wisconsin campuses will allow the Medical College of Wisconsin to try something new – an immersive teaching model e rural connection Medical colleges, health care systems strive to improve rural access to care University of Wisconsin-green Bay and northeast Wisconsin technical College also will provide space as needed. Initially 20 to 25 students will be enrolled in the program. "It's very collaborative and a "Studies have shown that doctors often put down roots in areas where they study and do their residencies." – D r. J o h n r ay m o n d, p re s i d e nt a n d C E O o f t h e M e d i c a l Co l l e g e o f Wi s co n s i n

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