Insight on Business

March 2014

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w w w . i n s i g h t o n b u s i n e s s . c o m M a r c h 2 0 14 • I nsIgh t | 33 "Innovation drives growth, brings added value and can widen the employment base," Perkins says. "Long-run economic growth depends on the creation and fostering of an environment that encourages innovation." Innovation is the exploitation of new ideas leading to the creation of new products, processes or services, she explains. It's not just about invention, it is about applying the innovation in a commercially successful way. Apply for first Insight Innovation Awards by March 21 May 20, 2014 James W. Perry Hall • UW-Fox Valley, Menasha Are you a champion of innovation? Nominate your company for the first annual THINC! Innovation Awards. Go to www.insightonbusiness.com and click on THINC! APPLICATION DEADLINE: March 21 For more information, contact us at Insight Publications (920) 882-0491. Email: mlebrun@insightonbusiness.com ! "Long-run economic growth depends on the creation and fostering of an environment that encourages innovation." – C h e r y l P e r k i n s , p r e s i d e n t , I n n o v a t i o n e d g e I f your company is doing exemplary, innovative work, you will want to apply for the first annual Insight Innovation Awards, sponsored by Insight Publications LLC. Insight is launching this contest to shine the spotlight on businesses in the new north that are proven leaders in breakthrough technologies, processes and cultures. ey make an important, positive impact on their companies, employees, customers, vendors, industries and communities. Awards will be announced at the third annual thInC! event in May. Why an award recognizing innovation? simply put, it helps businesses grow, says Cheryl Perkins of Innovationedge, LLC, who consults for Fortune 50 companies worldwide and is a member of the thInC! planning committee. "Establishing, maintaining fostering and inspiring an innovative culture will ultimately drive value to the bottom line," Perkins adds. "Awards and recognition, like the Insight Innovation Award, can help inspire others and create the right culture." Look for more information on the awards application in this issue and on our website, www.insightonbusiness. com (click on thInC!). e deadline to apply is March 21.

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