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Connie J. Bitter, SHRM-CP, PHR
2023 State Director,
WI SHRM State Council SHRM
Director Compensation & Benefits
Tank Holding Corp.
statedirector@wishrm.org
Kortney Jenks
2023 State Secretary,
WI SHRM State Council SHRM
& forwardHR Editor
HR Generalist
City of Oshkosh
secretary@wishrm.org
Jenny Locanthi, SHRM-SCP, CAE
Field Services Director
jenny.locanthi@shrm.org
SHRM Member Engagement
shrm.memberrelations@shrm.org
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2023 Wisconsin
SHRM Conference
Get a sneak peek at this year's event.
OCT. 11–13, 2023
KALAHARI RESORT
WISCONSIN DELLS
8
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All rights reserved. The contents of this publication
may not be reproduced by any means, in whole or in part,
without the prior written consent of the association.
PUBLISHED BY
PUBLISHER
Brian Rasmussen
EDITOR
Amelia Compton Wolff
ACCOUNT EXECUTIVES
Stephanie Crowe
Libby VanderGeeten
LEAD DESIGNER
Rhonda Zander
GR APHIC DESIGNER
Dale Robertson
2800 E. College Avenue
Appleton, Wisconsin 54915
(920) 882-0491 | Fax: (920) 227-4158
insightonbusiness.com
S P R I N G 2 02 3
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CONTENTS
5 Director's Message
By Connie J. Bitter, 2023 State Director
6 Legislative
Avoid remote work pitfalls
By Storm B. Larson, BoardmanClark LLP
7 Workforce Readiness
Learning the ropes
By Sara Mackey, Wisconsin Technical College
System Statewide Marketing Consortium
8 CEO Article
e ultimate competitive advantage
By Rick Parks, Society Insurance
10 Safety & Compliance
Encouraging innovation
By Judy Kneiszel, J. J. Keller & Associates, Inc.
12 DEI and Workplace Culture
Leveling the playing field
By Beth Ridley, Ridley Consulting Group
13 Self-Funded Education
Making informed choices
By Jennifer Austin, e Alliance
14 SHRM
Membership/Volunteer Opportunities
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