Insight on Business

May 2020

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w w w . i n s i g h t o n b u s i n e s s . c o m M a y 2 0 2 0 • I NSIGH T | 29 Software solutions Several Green Bay tech startups have their roots in the transportation and logistics industry. Many entrepreneurs got their start by seeing an unresolved issue in the industry and developing a soware solution to correct the deficiency. at was definitely the case for MatchBack Systems founder Todd Ericksrud. He says most shipping containers destined for the region originate in China and then cross the Pacific Ocean where they enter the United States through the international port in Long Beach, Calif. From there, many are placed on trains and head toward Chicago. ere, the containers are placed on trucks and hauled north. Aer delivery, most containers return empty through the supply chain. "I saw the opportunity to create a solution that would connect companies so the containers could return with full loads," Ericksrud says. "People living in Green Bay and not involved with the transportation and logistics industry may be surprised to realize what a hub we are. But when you talk to people in the industry and mention you're from Green Bay, there's no surprise at all." — Todd Ericksrud, founder, MatchBack Systems e soware helps businesses find shipments to fill those empty containers, which not only improves efficiency, but also lowers overall emissions. MatchBack works with clients around the globe. "People living in Green Bay and not involved with the transportation and logistics industry may be surprised to realize what a hub we are," Ericksrud says. "But when you talk to people in the industry and mention you're from Green Bay, there's no surprise at all. ey recognize that we have a great reputation in supply chain management. ere's incredible competency and innovation around supply chain logistics in this area that you can stack up with people anywhere." Mark Hackl created his business, Lanehub Inc., aer realizing many truck trailers were running empty or half empty. Like Ericksrud, [continued ] » At Investors Community Bank, we have several tools that allow you to visit the bank 24/7 via your desktop or smartphone, without ever having to leave your home or office. We make it easy to bank remotely • View account balances and transactions • Make payments • Schedule transfers (fund, wire and ACH) • Issue stop payments • Deposit checks using your RDC machine • Review and approve Positive Pay exceptions • Transfer money between accounts • Deposit checks • Approve scheduled transfers • Receive alerts • Schedule bill payments No matter where you are, you can use your computer or smartphone to bank remotely! Online Banking Mobile Banking Appleton | Green Bay | Manitowoc Stevens Point | Sheboygan Loan Production Office For details, visit InvestorsCommunityBank.com/digital-banking

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