Insight on Business

February 2020

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CONSOLIDATED CONSTRUCTION COMPANY Making success a habit At Consolidated Construction, our longevity and success is rooted in our philosophy of practicing the "7 Habits of Highly Effective People." These are habits we engage in every day to maintain and enhance personal and professional relationships. Here's how we do it: We are proactive and focus on those things we can influence on behalf of our clients, rather than simply reacting to external forces. We begin with the end in mind so we can plan and work towards making your vision for your construction project a reality. We put first things first by clearly identifying the critical priorities for your project and acting on them. We think win-win and seek agreements and relationships that lead to mutually beneficial outcomes. We seek first to understand, then to be understood. Discussions should be opportunities for progress. That's why we listen INFORMATION 4300 N. RICHMOND ST. APPLETON, WI 54913 (800) 642-6774 1CALL2BUILD.COM first, so we can understand your perspective and point of view and ensure that your priorities are our priorities. We synergize by leveraging individual differences to create teams and craft processes where the whole becomes greater than the sum of the parts. We sharpen the saw by taking time for personal renewal of physical, mental and spiritual dimensions. A fresh mind means fresh ideas and perspectives, and that translates into original building solutions for you. For 70 years, we've built great habits that reflect our values and benefit our clients and employees. These values create a unique and energizing environment where Consolidated clients realize an outstanding experience, and our employees realize their full potential — both personally and professionally. As we move into our eighth decade of service, we pledge to continue our habits of learning, listening and working tirelessly on your behalf to ensure your construction projects are successful, collaborative and enjoyable. S TA R T I N G A B U S I N E S S TA K E S C O U R A G E and plenty of hard work to make it through the challenges, the ups and downs and celebrating those little successes. You have an idea – whether it's a product or service – and wonder if others will find value in it. Entrepreneurs then dig in and do whatever it takes to make their business work. They may work on their new business while still holding down a full-time job or convert their dining room into an office. And while some entrepreneurs find success, the Small Business Administration says that 50 percent of all businesses fail within five years and 30 percent don't even make it to their second anniversary. For those businesses that do succeed, each milestone — whether it's 10, 25, 50, 75 years or longer — deserves to be celebrated. When a company reaches one of those milestones, there's a lot of excitement and a sense of accomplishment. That's why we introduced the Anniversary Celebrations section a few years ago. It provides a way for businesses to share their stories and celebrate their achievements. Entrepreneurs start their businesses for a number of reasons, and each business has its own unique story of how it got started and found success. In these pages, you'll read about New North businesses celebrating milestone anniversaries in 2020. While we've featured some businesses celebrating milestone anniversaries in the pages of Insight through the years, everything in this special section is told in the words of the companies themselves as sponsored content. Reading through these pages and learning how some of these businesses got their start was inspiring. I hope as you look through the pages, you'll find out how some familiar businesses — and maybe ones you've never heard of — got their start, flourished and grew. It's amazing to look around the region and see just how many companies have been around for 50 years or longer. All of these business achievements are something to be proud of and celebrated. At Insight, we're pleased to offer this special section on an annual basis to provide businesses with the opportunity to tell their success stories. I hope you enjoy reading this year's anniversary stories. Brian Rasmussen Publisher TA K E T I M E TO C E L E B R AT E SPECIAL MILESTONES C O R P O R AT E A N N I V E R S A R I E S | 2

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