Insight on Business

December 2018

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54 | I NSIGH T • D e c e m b e r 2 0 1 8 w w w . i n s i g h t o n b u s i n e s s . c o m P H O T O S B Y B R YA N A S C H E N B R E N N E R POWER LUNCH New York City flavor F or an authentic NYC deli experience closer to home, look no further than Sheboygan's Seeboth Delicatessen. You won't find lunch meat at this deli. Seeboth serves freshly sliced, roasted meats kept warm and hand-sliced to order. Everything on the menu is made from scratch, from sauces to soups and salads to sweet bakery treats. Dane Checolinski, director of the Sheboygan County Economic Development Corp., says Seeboth's pastrami is not to be missed. You can get the pastrami sandwich topped with mustard and provolone for $12.75. Other favorites include the Southwest Turkey Wrap with smoked bacon, creamy avocado and chipotle dressing for $9.95, and the Grilled Vegetable Sandwich with portabella mushrooms, eggplant, peppers, onions and herbed goat cheese for $9.25. All sandwiches are served with homemade potato chips. Seeboth's cozy, casual atmosphere and comfort food menu make for an inviting place to linger. It offers dine-in, carry-out, delivery and catering options as well as doing a brisk grab-and-go business. Whenever its homemade pot pie is available, it's guaranteed to go quickly, owner Gwen Seeboth says. Checolinski and SCEDC Executive Director Joseph Sheehan say Seeboth plays a critical role in the growth of downtown Sheboygan. It sits blocks from the innovation district that will inhabit the city center. "is a great example of the evolving of Sheboygan," Sheehan says. — Jessica Thiel

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