Insight on Manufacturing

January 2013

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Making America By Jessica Demovsky Miller Electric produces video as part of nationwide campaign courtesy of Miller Elec tric Miller Electric is a participant in the ���I Make America campaign,��� an effort launched by the Association of Equipment Manufacturers to promote manufacturing jobs to the community and to gain ground on legislation important to supporting manufacturing companies. T here���s no doubt about the message: Be heard. The focus of the Association of Equipment Manufacturers��� ���I Make America��� campaign is direct: When you log on to the campaign���s website, the first thing you see is a registration card. Upon submission, your name is added to the growing list of people who have registered their support 18 | Insight on Manufacturing ��� for ���I Make America,��� a two-yearold campaign that is dedicated to increasing manufacturing-related jobs. Just below the registration card are links that provide users with congressional contact information, as well as form letters that touch on the campaign���s most important issues: agricultural policy, infrastructure and export agreements. Miller Electric is actively participating in AEM���S pro- January 2013 manufacturing campaign. ���It���s a grassroots movement. To do that you want to reach the everyman,��� says Knut Froland, director of marketing/ heavy equipment group for Miller Electric, headquartered in Appleton. ���That being said, (our video) is one of the ways we show tangible support to political leaders.��� As part of the ���I Make America��� campaign, some participating companies have made short videos w w w.in s i g h t o n m f g .c o m

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